Mad About You

Writer, Editor, & Animator

The Ask

SPT Creative Center partnered with Spectrum for the launch of Mad About You revival, complete with on-air, OOH, and digital executions.

Hero Spot

We connected the magic of Paul and Jamie to the new season with a mix of original and new footage. With our teams access to production, these assets were all cut with original multicam footage straight from set, before episodes were edited.

Full Dose Nostalgia

We dove into the library of Mad About You content to remind audiences of the perfectly imperfect relationship at the center of the show. An enduring love lives on.

Social Campaign

Bite sized content that riffs on the show title to celebrate the notable, the quotable, and the lovable.

Writing at the center

A special custom social asset to pull the comedy writing forward in a sound-optional execution.